An elevator pitch is when you can sum up your business in the time it takes to ride the elevator to your floor, but Kim Beatty prefers to think of CreativeBuz Marketing Services in more abstract terms. When talking about her company, which provides support and solutions to all kinds of businesses, she has a simple philosophy in place. “What I would like to highlight,” says Kim, “is that your needs are what we consider our biggest priority. We want you to know that what you consider important is what we consider important.”
Kim loves meeting new clients and businesses because each one offers a unique challenge, whether it’s designing flyers that stand out from the crowd or creating a website that captures the business’s personality. “Every client brings with them a learning experience,” says Kim. “We learn so much from our clients - new ways to deal with people, new ways to approach things, new perspectives. It’s actually quite exhilarating, so we like to give a really high level of customer service.”